If you are looking up top wellness Instagram accounts to follow, we’ve curated a list that we think you would love.
Retreat organizers and leaders can learn so much from professionals and inspiring figures on the platform. It’s just a case of finding profiles that belong to people who speak your language, and you feel a connection to.
Here are ten accounts that have caught our eye on Instagram. Plus, we’ll share exactly why they did so in the first place.
Top Wellness Instagram Accounts That Provide Valuable Industry Insights
1. Inspired Journey Consulting
Jackie Roby is the voice behind Inspired Journey Consulting. If you want to learn how to develop a sound sales strategy and amplify your social media to find a brand voice that suits your offering, Jackie is your girl.
She is equal parts business and human empathy, which is precisely what you need for your wellness business to excel. Keep an eye on her account to discover her latest podcasts, motivational clips, and travel-orientated content that brings inclusion to the forefront and inspires change from within.
2. Paloma Neuman
IG handle: https://www.instagram.com/paloma.neuman/
Paloma Neuman is a highly respected retreat strategist and business coach for wellness professionals and yoga teachers. She aims to remove the overwhelm to help businesses and entrepreneurs create, market, and sell out their dream retreats.
Paloma knows the industry inside out and gives invaluable guidance on topics like going online with your retreat content and how to build a wellness brand from the ground up. By following her, you’ll be able to access indispensable tools that will help you to establish a brand that speaks your truth, as well as its own.
IG handle: https://www.instagram.com/ExplorEquity/
ExplorEquity founders Remi Oguntoye and Catarina Rivera use their social media channels and blog to raise awareness around social justice. Through curated virtual experiences, the company connects travelers and businesses to social justice issues while supporting local communities.
If you want to curate your feed with honest conversations and connections that promote self-growth and reflection, this account ticks the boxes. You can also connect with other sustainable travel operators and community-based travel initiatives as tourism partners.
4. Experience Retreats
Experience Retreats is headed up by Ale Romei and Susie Brown. It offers a curated collection of meaningful retreat venues for retreat hosts.
Through Experience Retreats, retreat leaders and organizers can hire outstanding venues that have all the right energy, ethical values, authenticity, design, location, service, and connection to nature that make for a truly transformational guest experience.
Their Instagram account gives visual insights into great locations in Costa Rica, Italy, England, Brazil, the Caribbean, and other countries around the globe that the two have carefully selected for retreat leaders.
5. Fit Life Creation
IG handle: https://www.instagram.com/fitlifecreation/
Katrina Julia heads up Fit Life Creation, a one-of-a-kind lifestyle brand invested in helping health and wellness business owners and entrepreneurs create a business they love.
Follow Katrina’s account for tips and tools that will give you a jump start to success. Expect to find webinar invites, beautiful content, and actionable business advice from this dynamic and community-orientated entrepreneur.
6. Thailand Yoga Retreats
Thailand Yoga Holidays’ founder, Christophe Cappon, offers exceptional planning, logistics, and marketing support for retreat leaders who want to give their groups an authentic Thai experience. If you are on the lookout for a one-stop shop to lead your dream trip in Thailand, this is it.
Aside from photos that show the amazing Thai scenery, food, culture, and retreat experience, there is far more to learn from this Instagram account. You see people having fun, being their authentic selves, connecting with others, and looking completely relaxed in the paradise that is Thailand.
All in all, it’s a great way to visualize the possibilities that could be for your own trip.
7. Yoga Trade
IG handle: https://www.instagram.com/yogatrade/
The Yoga Trade wellness Instagram account includes insights from leading industry expert Erica Hartnick. She is known as a top authority in finding new and inspiring ways for yoga and wellness professionals to travel, work, and trade from anywhere in the world.
This is an excellent space for businesses to source talent for their retreat teams, for professionals to find new jobs, and to keep a finger on the pulse of the moves the industry is making.
8. Danni Pomplun
IG handle: https://www.instagram.com/dannipomplun/
Danni Pomplun is a celebrated yoga teacher and mentor who is well known for his amazingly inclusive content. From events to podcasts, a yoga app, and live yoga sessions, Danni spreads wisdom in the most delightful way. He is approachable, authentic, and fun, and his content reflects this.
Browse Danni’s account to take a leaf from his book when it comes to speaking to your audience on a sincere and friendly level.
9. SheFari Travel
IG handle: https://www.instagram.com/shefaritravel/
Following SheFari Travel on Instagram is a great way to learn more about angling your luxury retreat offering towards women specifically. Women travel differently than men do, especially when they are headed to a destination by themselves.
Co-Founders Christina Papavlasopoulos and Nektaria Panagiotari have created an account that can help trip organizers learn what women look for to channel their personal needs and travel requirements into an unbeatable retreat package.
SheFari also hosts a curated marketplace where retreat leaders can connect with travelers who want to book their trips.
10. The Getaway Co.
IG handle: https://www.instagram.com/thegetawayco/
The Getaway Co. is the platform of Amanda Persi, who has a background in marketing and PR. With values firmly embedded in compassion, integrity, and fun, Amanda and her husband created the company to inspire people to join them on their life-changing plant-based getaways all over the world.
Take some cues from Amanda’s Instagram account on retreat cuisine and popular food themes among prospective retreat-goers.
There is so much to learn from top wellness Instagram accounts. From sales strategies and marketing tips to retreat cuisine, sustainability and social justice to luxury destinations, there are incredibly valuable insights to tap into on the platform.
Ultimately, Instagram is a place where retreat leaders and organizers can be inspired and uplifted, not to mention engage an audience of their own.